In digital film, there is an emphasis on the use of new technologies that can produce a plethora of visual and aural special effects. The Matrix trilogy and Star Wars prequels, with their utilization of paint box, animation and 3-D modelling, and much more, epitomize this digital practice. Although not experimental in the sense of other practices analysed, that is, being instances of mainstream popular entertainment as opposed to marginal and mainly localized practices, digital film is essential in any analysis of the digital since much cutting-edge technology in live performance is first utilized in the film world where studios such as George Lucas's Industrial Light & Magic have the necessary resources to undertake the initial research, design and development of this technology.