The analysis of global surveys such as the Edelman Trust Barometer¹ or GlobeScan² reveals that throughout the world today people have less trust than ever. This is so with regard to governments' ability to effectively manage economic, social, and environmental problems and with regard to the trustworthiness of the media. Even (Christian) churches – traditionally sources of moral orientation and normative guidance – are suffering from a long-term trend of decline in trust.³